Infographics & Data-Driven PR Campaigns.
News is driven by numbers, and so are we.Data studies provide an opportunity to break into top-tier publications, and the're the ultimate way to show off your position as a leader in your industry. If you are interested in lead generating PR, you need to be interested in our data driven PR approach. Right now, you could be sitting on a mountain of great data without even knowing it. Even if you aren't, we can easily conduct a survey of consumers or CIOs designed to show rather than tell your story. Our data-driven PR campaigns start with mining this valuable information to package it in a way that's powerful and visually compelling, often through infographics.
Design X can handle each step of the process:
* Constructing a captivating survey or data study geared toward a particular audience
* Analyzing results to determine the most newsworthy elements
* Designing compelling visuals, such as infographics or whitepapers, that highlight key findings
* Developing a story angle to accompany the hard numbers
* Reaching out to influential media and bloggers to secure coverage
But as nice as a big media placement is, we know the story isn't the end goal. We engineer our data campaigns to drive traffic to your website so prospective customers or clients download a whitepaper, sign up for a webinar or take some other action that results in a qualified lead, purchase or other action.